STORY: BISCUITEERS PARTNERS WITH BRIDGERTON

BISCUITEERS PARTNERS WITH BRIDGERTON TO CREATE EXCLUSIVE NEW COLLECTION

British luxury biscuit brand collaborates with Shondaland and Netflix to create an exclusive regency-era inspired collection.

Biscuiteers, the original hand-iced biscuit company, has unveiled a collaborative collection. Featuring 13 exclusively curated designs, the lemon-flavoured biscuits will be available to buy online and in-store from the end of February and can be shipped worldwide.

Drawing on the plotlines, enchanting balls, and exquisite fashion from the Regency era of Bridgerton, each of the biscuit designs captures the opulence and charm that defines Bridgerton.

Starting with digital sketches to work through the outline, flood, and detail stages of each biscuit, the icers then ran a series of physical samples to fine tune the design details. The final collection includes the famous silhouette of Lady Whistledown and the intricate details of Queen Charlotte's wig.

The partnership with Netflix and Shondaland marks Biscuiteers’ first of this kind, demonstrating the brand’s ability to tap into cultural moments and indicative of the growing relevance and impact of the series spanning multiple industries.

Harriet Hastings, Founder and Managing Director of Biscuiteers: “This is our first television partnership and the style and opulence of Bridgerton could not be more perfect as the inspiration for this collection which will take you straight into the extraordinary world of the Ton. A perfect alignment that celebrates British inspired entertainment, tradition and style, our brand partnership is a strategic synergy that will delight all Bridgerton fans. By combining the global allure of the series with the art of Biscuiteers, we hope to introduce a whole new audience to our brand.”

The Bridgerton Collection comes in Biscuiteers’ signature hand illustrated collectible tin and is available to buy online and in store for £59.95 and is shipped worldwide. Bridgerton will return for an ultra-lavish season 3 in 2024. The season will be split into two 4-episode parts, with Part 1 premiering on May 16, 2024, followed by Part 2 on June 13, 2024, on Netflix.

Buy the collection here: https://www.biscuiteers.com/biscuits/bridgerton-luxe-biscuit-tin